The Culture Institute

St. Gallen

versus Festival 2023

Ticken wir noch richtig?

Culture Change at the Swiss Armed Forces

Culture Change at the Swiss Post

How culture shapes culture

BSC YB - the culture of champions

Cultural Conflicts in Companies

kmuRundschau: Zukunft im Blick

velvet or boxing gloves?


What Tesla's leaked handbook tells us about its culture

Insurance goes agile

Pick a Culture: Harmonious or Healthy

manhattan skyscrapers

Book Launch: Culture Map meets New York

See all media
About us

Culture is an organization’s heart, mind, and soul.

Our mission: We change the way organisations cultivate their corporate cultures and help them to thrive in a new world. Corporate culture is our passion and our focus. As a think tank and consultancy based in St. Gallen, we work together with our clients to make culture tangible — and to shape it. We support organizations with consulting projects, compact workshops, innovative trainings, and inspiring talks; but above all by sharing electrifying ideas, emotional experiences, and systemic leadership know-how.

Happy to
meet you

explore the team

Simon Sagmeister

Founder, Managing Partner
Frank Hermle

Frank Hermle

Managing Partner

Michelle Betschart

Senior Consultant

Andrés Villalaz


Amelie Marie Fischer

Cornelia Hofer

Cornelia Hofer

Executive Assistant

Charlie Labrador

Feelgood Manager
Rita J. King

Rita J. King

Senior Advisor
James Jorasch

James Jorasch

Senior Advisor
eva pulkrabkova

Eva Pulkrabkova

Executive Coach
Peter Pattis

Peter Pattis

Associate Partner
Lin Jun

Jun Lin

Associate Partner

Olivia Köhler

Associate Partner

Ivan Beldi

Associate Partner

Reza Razavi

Associate Partner
Culture Development

Culture Development

We work with organizations on those management and leadership challenges where corporate culture is critical to success.

We look forward to receiving your message!

map Created with Sketch. ZURICH ST. GALLEN SWITZERLAND